Posts Tagged 'Special aircraft livery'

Formula-1 In Abu Dhabi With Etihad Airways

The last Formula-1 race of the season was the first ever Grand Prix of Abu Dhabi, in the United Arab Emirates. The state-of-the-art, brand new circuit at Yas Island hosted the already World Champions Brawn GP team and Jenson Button, but from a sponsorship point of view – Etihad Airways took it all.

Etihad Airways Airbus above the Yas Marina Circuit at 2009 Formula-1 Abu Dhabi Grand Prix

On-car Advertisement 

The champion Brawn GP started out this season as a new team, with practically no sponsors. The first to sign up was Virgin and we were hoping to see some Virgin Atlantic or other Virgin airlines branding on those cars at some point in the season – which did not really happen. On the other hand, the Abu Dhabi based Etihad Airways has been actively participating in Formula-1 – as an on-car sponsor of Scuderia Ferrari – showing Etihad logos on the front and tail wings of the car, the helmets of the drivers and also on the shoulder of the drivers’ overalls.

Ferrari with Etihad Airways Cabin Crew

Track side Advertisement 

Etihad was also the naming sponsor of the first “2009 Etihad Airways Abu Dhabi Grand Prix” – which they have used as a truly worldwide global campaign opportunity. All those who have watched the race have seen the Etihad logos all around the circuit on static displays as well as on dynamic giant LCD displays.

Etihad Airways trackside advertisement at Yas Marina circuit at 2009 Formula-1 Abu Dhabi Grand Prix

Special Aircraft Liveries

And where can an airline advertise any more visible than on its own aircraft? Etihad Airways has prepared two special livery airplanes over the last year to support its high profile involvement with the first ever Abu Dhabi Formula-1 Grand Prix. The intercontinental ambassador of Etihad is an Airbus A340-600 (registration: A6-EHJ), the currently largest airplane of Etihad that has been carrying a special livery for almost a year that has a shaded background (from white through red to black) and shows a checkered flag on its tail.

Etihad Airways Airbus A340-600 in special Formula-1 livery - by Mark H on

Etihad has also designed a special livery for one of its smaller planes, an Airbus A320 (registration: A6-EIB), also known as “Etihad’s Black Jet”. The plane is painted in full black livery, with a Formula-1 car on its tail

Etihad Airways Airbus A320 in special Formula-1 livery - by Md Faridz on 

Congratulations to Etihad for showing the world how to use Formula-1 for a truly, global promotion campaign! 

by balint01


Vote For Malev’s New Q400 Livery

After all the bad news we read earlier about Bombardier’s Q400 – also called Dash 8, now there’s some fun about them.

Malev, the Hungarian airline company initiated an aircraft livery design contest. The finalists were selected by a smaller jury that includes Mr Laszlo Zsoter, the designer of the present Malev livery. Malev’s planes are sometimes called Blue Nose among planespotters. If you take a look at this picture, you will understand why.

Malev Q400

Malev Q400

Now you can visit Malev’s site and vote for the design you like the most. Don’t miss it, it’s fun! Here are some examples:

By Nora Vera Csovari

By Nora Vera Csovari

By Szabolcs Kozicz

By Szabolcs Kozicz

By Gabor Tamas Nemeth

By Gabor Tamas Nemeth

By Szafi

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